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Merch for barbershops and salons

Clients sit in your chair every few weeks and recommend you to everyone. Give them something to wear while they do.

Free to open · no inventory · 20% of each sale, nothing else

Hats: Classic Dad Hat | Yupoong 6245CM, as listed by a shop on The Merch Counter
T-shirts: Unisex Basic Softstyle T-Shirt | Gildan 64000, as listed by a shop on The Merch Counter
Aprons: Embroidered Apron | Liberty Bags 5502, as listed by a shop on The Merch Counter
Stickers: Kiss-Cut Stickers, as listed by a shop on The Merch Counter
Listings from shops on The Merch Counter, our demo shops among them.

Why barbershop merch works

Barbershops and salons have clients who come back on a schedule and are loyal to their barber or stylist. That loyalty is what merch runs on.

Shops with a strong look — classic barbershop, modern salon — translate it easily onto hats and tees.

What you’d earn

The products that suit a barbershop best, at our suggested prices. You set the price; the dashboard shows what you earn on every size before you list.

ProductCustomer paysPrinting and blankOur fee (20%)You earn
Classic Dad Hat | Yupoong 6245CMHats
$38.00−$14.94−$7.60$15.46
Unisex Basic Softstyle T-Shirt | Gildan 64000T-shirts
$25.00−$9.63−$5.00$10.37
Embroidered Apron | Liberty Bags 5502Aprons
$45.00−$17.64−$9.00$18.36
Kiss-Cut StickersStickers
$8.00−$2.95−$1.60$3.45
Unisex Heavy Blend Hoodie | Gildan 18500Hoodies
$57.00−$22.63−$11.40$22.97
Cuffed Beanie | Yupoong 1501KCBeanies
$42.00−$16.50−$8.40$17.10

Today’s catalog at our suggested prices. Larger sizes cost a bit more to make; your dashboard shows every size before you list, and you can price higher or lower.

Try your own prices in the profit calculator

Ideas to start with

  • The old-school hat

    A classic barbershop logo, embroidered.

  • Staff aprons

    Matching aprons for your team that clients can buy too.

  • Mirror stickers

    Your logo for clients’ mirrors, laptops and cars.

How to sell it

  1. 1Put a QR card at every station, where clients look at the mirror.
  2. 2Barbers and stylists wear the merch.
  3. 3Mention it while you finish up: there is time to talk.

What we handle

  • Printed to order, usually within 2–5 business days
  • Shipped across the US, with tracking emails in your shop’s name
  • Checkout, payment and sales tax handled
  • Misprints and damage reprinted or refunded at our cost
  • Your own shop at yourname.themerchcounter.com
  • A QR counter card and stickers, ready to print

Questions barbershops and salons ask

What should a barbershop sell first?
A hat and a tee. Stickers are a cheap add-on.
Can I sell hair products?
No. The Merch Counter is for printed merch only.

More questions and answers

Guides for barbershops and salons

Open your barbershop merch shop

Fifteen minutes, nothing up front, and a link you can share tonight.

Open your free shop